Hulu Upfront

Motion graphic design for a fully immersive experience for Hulu's 2015 Upfront presentation. The design system is based on magnetic convergence built from the Hulu logo anatomy.

Masce - Hulu Motion Graphics Immersive Experience - Resting State
Masce - Hulu Motion Graphics Immersive Experience - Resting State
Masce - Hulu Motion Graphics Immersive Experience - Convergence
Masce - Hulu Motion Graphics Immersive Experience - Speaker ID
Masce - Hulu Motion Graphics Immersive Experience - Speaker ID
Masce - Hulu Motion Graphics Immersive Experience - Speaker ID
Masce - Hulu Motion Graphics Immersive Experience - Empire
Masce - Hulu Motion Graphics Immersive Experience - Empire
Masce - Hulu Motion Graphics Immersive Experience - show still
Masce - Hulu Motion Graphics Immersive Experience - South Park
Masce - Hulu Motion Graphics Immersive Experience - Seinfeld
Masce - Hulu Motion Graphics Immersive Experience - Seinfeld
Masce - Hulu Motion Graphics Immersive Experience - Infographics
Masce - Hulu Motion Graphics Immersive Experience - Videodrome
Masce - Hulu Motion Graphics Immersive Experience - Infographic
Masce - Hulu Motion Graphics Immersive Experience - Show Still
Masce - Hulu Motion Graphics Immersive Experience - Show Still
Masce - Hulu Motion Graphics Immersive Experience - Show Still
Masce - Hulu Motion Graphics Immersive Experience - Convergence Pattern
Masce - Hulu Motion Graphics Immersive Experience - Convergence Pattern

Hulu Upfront

Motion graphic design for a fully immersive experience for Hulu's 2015 Upfront presentation. We created motion graphic title sequences using 3d and 2d elements, as well as a series of complementary designs for presentation slide animations, speaker ID templates and ambient led panel motion sequences.

  • Client: Hulu
  • Creative Firm: Masce, in collaboration with Hulu Creative
  • Production Design and Fabrication: Atomic, Andi Blady—Designer, Matt Anastasio—Project Manager
  • Creative Director, Designer: Dejha Ti, Rucyl Mills
  • Animators: Ted Devlin, Gabriel Aronson, Cyprian Sadlon
  • Executive Producer: Swisher Productions, Maggie Swisher
  • Show Producer: Valencia Production Partners, Erin Phibbs
  • Technical Producer and Show Director: Valencia Production Partners, Jim Piccirillo
  • Technical Direction: Production Glue, Jack Hilley
  • Lighting Designer: Greg Cohen
  • R. Jack Balthazar: Rene Delacueva